
CogniFit Commends B+HARI’s Leadership in Brain Health and Launch of the Neuro-Fitness Category During Awareness Month
CogniFit is pleased to announce a new partnership with the Brain Health Applied Research Institute (B+HARI), a mission-driven organization at the forefront of translational neuroscience and applied brain health strategies. We extend our sincere congratulations to B+HARI on their impactful participation in Alzheimer’s and Brain Health Awareness Month (ABAM) and the launch of their new Neuro-Fitness category, which aims to support cognitive resilience through structured, evidence-informed engagement programs.

As part of this month’s observances, B+HARI’s Co-Founder, Dr. Kazuma Nakagawa, delivered a seminar on June 10th emphasizing the importance of collaboration across sectors in exploring early-stage strategies that support brain wellness. His presentation reflected B+HARI’s integrative approach — combining clinical perspective, community outreach, and personalized cognitive training — to promote scalable efforts in brain health education and awareness.
“The time to address brain health is not when symptoms appear, but far earlier. Prevention starts with awareness, education, and access,” Dr. Kazuma Nakagawa noted during his remarks.
B+HARI’s newly launched Neuro-Fitness initiative marks a significant step toward recognizing cognitive well-being as a vital component of overall health. According to the organization, the new category is designed for both the general population and individuals who want structured pathways to maintain active cognitive engagement through guided digital experiences, assessments, and informed strategies. The Neuro-Fitness category is not intended to diagnose or treat any medical condition and should be used as part of a broader wellness approach.
“At CogniFit, we believe that brain health deserves the same proactive attention as physical fitness,” said Carlos Rodríguez, CEO of CogniFit. “We’re proud to support B+HARI’s Neuro-Fitness initiative and collaborate with partners who are driving innovation in cognitive well-being through education, research, and accessible tools.”
At CogniFit, we actively collaborate with healthcare professionals and organizations like B+HARI who share our commitment to advancing accessible tools for brain health education. Our Premium Healthcare Professional Accounts, now available to B+HARI clinicians and researchers, offer enhanced access to cognitive assessment tools, professional-grade insights, and customizable programs developed to support cognitive practices in diverse populations for non-medical purposes.
We look forward to deepening this partnership in the months ahead as we collaborate on expanding the Neuro-Fitness frontier and fostering a more proactive approach to brain wellness.
For more information on B+HARI’s Neuro-Fitness initiative, please visit:
👉 https://www.bhari.org/neuro-fitness
The information in this article is provided for informational purposes only and is not medical advice. For medical advice, please consult your doctor.